2013 October

The days when marketing was done only through limited channels to customers who don’t share much information about themselves are over. A new age has dawned in the world of marketing where a complete digital, social, and mobile marketing strategy has to be devised for today’s tech savvy customers.

Whereas, the Public Cloud is more efficient, as the cloud provider has established processes for repetitive tasks and larger resources, the private cloud is more secure, with in-house data retention. The advantages of both can be availed by integrating the two to form a Hybrid Cloud Solution.

We’re always connected. From entertainment as well as information, we’ve got connectivity everywhere. The mobile access to the world is ever increasing and we love it. But there’s one place where we’re still at a relative disconnect – in our cars, driving.

With Facebook the IPO was hyped up by the company itself with scenarios of potential growth in revenues from all the social advertising. Indeed Facebook had a lot more users (845 billion at the time of IPO) to Twitter’s current 215 million current monthly active users. Twitter’s hype has come from outside, but with a note of caution.

Augmented Reality is out from the phase where no one knew what it was and is now a reality. Still in its initial stages, the possibilities out of the technology are still very much a subject to imagination. If you’re a marketer interested in using of AR for your campaigns, please share how you intend to wow your customer?

Are you losing business to competitors that are more popular? Ever see customers walk into your neighbor’s shops and totally ignoring yours? Augmented Reality (AR) technology is set to change all that.

Oracle has been developing rather user-friendly and fancy modules for enhancing the Financial Management experience of organizations. The Payments module (IBY – a payment engine designed to work with multiple Oracle E-Business Suite products facilitates the receipt of, issuance of, and management of, customer receipts and batched supplier payments.  It is the central payment engine for Oracle E-Business Suite that lowers costs and improves control by integrating out-of-the-box with major processors and financial institutions. It serves as the funds capture and funds disbursement engine across Oracle EBS R12.

Financial Management has been in the ‘Agenda’ for businesses for a long time now, and programs have been developed to make money matters less daunting and easy to manage. Yet, when the systems are asked to do a wee bit more than the usual, they struggle! Well, that makes sense – the conventional operational reporting that businesses resort to is quite disruptive. Ideally, in today’s world where the Big data has become the big boss, Financial Management systems should be able to integrate the business information and accounting information together and produce smart results.

The retail business has been more or less the same over the past few decades. Yes, there have been a few advancements like barcode scanners and online shopping, but they haven’t really helped in taking the industry to another level. Augmented Reality (AR) is set to change all that.

Augmented Reality(AR) helps your business to replicate the in-store browsing and trying on experience on a digital level. Customers can try and buy your products, virtually, directly from where they are through the AR experience.

If you want your business to not just be competitive but also to stay ahead of the competition, you should put your focus on cloud computing. Having your business on the cloud is essential in taking the edge over your competitors and staying in the lead.

 
A lingering question on the minds of many customers investing in the JD Edwards is about its future. With the introduction of Oracle’s very own ERP platforms like the E-Business Suite, companies are beginning to doubt their relationship with the JD Edwards software. Ephlux, with its experience in enhancing and integrating the JD Edwards system, looks into the crystal ball to tell you what’s ahead.

JD Edwards has an established reputation of being an ERP with a Low Cost of Ownership. Now, with the added bonus of Oracle Accelerate, it is easier to implement and increases productivity for midsize companies.

Oracle has, yet again, come up with a plug and play solution to enhance employee experience and empower people in an organization – the Oracle Human Capital Management Cloud. The opportunities around social collaboration and mobile technology are forcing companies to look at transforming the way they work. Oracle is offering this automation of employee lifecycle from recruit to retire – a transformational blueprint that need not be all cloud or even all on-premise.